At Mr Hux, our mission is clear: we’re dedicated to making fine fragrance accessible to everyone! We believe that luxury should be enjoyed by all and we’re thrilled to announce an exciting development in our commitment to inclusivity. We’re launching our new 2ml and 10ml fragrance sizes featuring innovative braille packaging!
This groundbreaking initiative makes Mr Hux the first and only Australian fragrance house to incorporate braille on our packaging—a significant step toward enhancing accessibility for those who are blind or visually impaired. But this is just the beginning! We’re eager to roll out braille on all our packaging over time, ensuring that everyone can easily identify and use our products, regardless of their abilities.
Our vision of becoming one of the most accessible beauty brands isn’t just a goal; it’s a promise. We’ve partnered with Braille House in Queensland to ensure our packaging meets Australian Braille Standards. With their expert guidance, we’ve developed a solution that not only aligns with these standards but also meets the unique needs of our customers.
We recognise that there’s always more to be done and we’re fully committed to continuing our journey alongside the blind and visually impaired community, as well as other diverse groups. We’ll keep listening, learning, and evolving to create products that everyone can enjoy.
This new braille packaging is just the first step in our ongoing mission to make luxury truly accessible. We’re incredibly proud of this achievement and excited to push the boundaries of inclusivity in the beauty industry! Our new 2ml and 10ml fragrance sizes are available now, and we can’t wait for you to experience them.
Stay tuned as we continue to expand accessible packaging across our entire range.
Thank you for being part of our journey toward a more inclusive beauty experience for all!
Until next time.
Yours,
Liam C.