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Our Philosophy
Effortless Luxury. A Signature Scent for the Modern Individual.
At Mr Hux, we believe fragrance isn’t just something you wear—it’s something you become.
Crafted for those who appreciate understated elegance, lasting quality, and individuality, our fragrances are designed to be effortlessly refined yet undeniably striking. A quiet luxury that lingers, leaving an impression long after you’ve left the room.
Blended by expert perfumers and handcrafted in Australia, each scent embodies timeless craftsmanship, sophisticated simplicity, and a commitment to ethical production.
Because true luxury isn’t about excess—it’s about the details that matter.
Designed in Australia. Worn Everywhere.
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Our founding story
It all started on April 14th with a russet coloured best friend. Huxley, full of life and boundless energy, became more than just a companion—he became a symbol of unforgettable moments and effortless presence.
Inspired by this, Liam, our founder and visionary, set out to bottle the essence of memory itself. A lifelong fragrance lover, he believed that scent had the power to capture moments, shape identity, and leave a lasting impression.
But Liam didn’t just want to create another fragrance brand—he wanted to redefine modern luxury. Fragrance that feels personal, not overpowering. Sophisticated, but effortless. A signature, not a statement.
Today, Mr Hux is an Australian-made fragrance house crafted for those who appreciate timeless elegance and quiet confidence. Because the best things in life like the perfect scent—aren’t about standing out. They’re about being unforgettable.