Hop onto it - Mr Hux

Hop onto it

Have you ever pondered what fragrances would grace the presence of the Easter Bunny? It's a curious question, one that may not typically cross your mind, but now that it has, the anticipation for the answer surely builds.

Easter, a time synonymous with indulging in chocolate delights and children celebrating in the bounty of their egg hunts, naturally leads us to imagine the Easter Bunny enveloped in an aroma reminiscent of delectable treats. Picture, if you will, a fragrance that embodies the essence of sweetness, a scent that whispers of confectionery delights—a Gourmand, if you please.

Now that we've established that our beloved Easter Bunny has a fondness for a Gourmand fragrance, let's delve deeper into the world of olfactory delights and understand what makes them so enticing.

Derived from the French word "Gourmand," meaning someone who takes pleasure in eating, the term finds its way into the realm of fragrances, although with a slight twist. A Gourmand fragrance is a symphony of mostly synthetic edible notes—think honey, chocolate, vanilla, candy and even fruit—interwoven with non-edible base notes like patchouli or musk. These fragrances, often referred to as "foodie" scents or olfactory desserts, blur the lines between femininity and masculinity, offering a sensory journey unlike any other.

The origins of Gourmand fragrances dates back to 1925 with the creation of Guerlain's Shalimar, celebrated for its opulent use of vanilla. Fast forward to 1992, when Thierry Mugler's 'Angel eau de parfum' made waves as the first Gourmand fragrance to grace the fashion runway.

Envision the alluring combination of creamy almonds, sweet tonka bean, lush vanilla, aromatic chocolate, rich caramel, and sugary cotton candy—all coming together to craft an irresistible olfactory experience. It's no wonder that a Gourmand fragrance is deemed a cornerstone in any perfume collection, a testament to its universal appeal.

As for Mr Hux, could we perhaps be concocting our own Gourmand fragrance? Only time will unveil the secrets hidden within our scent arsenal. So, stay with us and find out.

Until next time.


Liam C